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Announcement of 2023 China Soong Ching Ling Foundation “Junior Cultural Ambassadors” Event




Dear young friends,

Exchange among civilizations spurs diversity, mutual learning promotes colorful civilizations. Different civilizations complement each other and together constitute a world that blooms with cultures. To write a new chapter of friendship among young people around the world by further strengthening communication and understanding, China Soong Ching Ling Foundation, with the support of the Bureau of International Exchange and Cooperation, Ministry of Culture and Tourism of the People‘s Republic of China, together with China Cultural Centers Overseas, is delighted to invite teenagers aged 13 to 16 around the world to participate in the 2023 China Soong Ching Ling Foundation “Junior Cultural Ambassadors” Event. The arrangements of the Event are as follows:

I. Theme Bridge of Friendship & Ambassadors of Culture
II. Theme of 2023 Event :My Dream Cities in China
III. Organization
Sponsored by:China Soong Ching Ling Foundation
Supported by: Bureau of International Exchange and Cooperation, Ministry of Culture and Tourism of the People’s Republic of China; Guangming Online
Organized by: China Soong Ching Ling Science & Culture Center for Young People; China Cultural Centers Overseas
IV. Eligible Participants
Teenagers aged from 13 to 16 (born between January 1, 2007 and December 31, 2009) are eligible to participate.
Contest entries created by multiple participants may be shown online, but are not qualified for being reviewed. And the authors will be awarded participating certificates.
V. Awards
1. Title of “Junior Cultural Ambassador”
A total of 30 “Junior Cultural Ambassadors” will be selected and awarded certificates and prizes.
2. Netizen Popularity Award
“Netizen Popularity Award” will be selected and awarded certificates and prizes. (This award is generated through online display and polling, participants who have received the title of “Junior Cultural Ambassadors” are not qualified for competing for the “Netizen Popularity Award”.)
3. Excellent Organizer Award
Excellent Organizer Award and prizes will be granted to those organizations meeting the following two requirements:(1) Submits more than four entries; (2) At least one author of those entries wins the “Junior Cultural Ambassador” Title.
4. Non-awarding participants
Electronic participating certificates will be issued to the participants and organizations that are not awarded.
VI. Entry Requirements
1. Languages
It is recommended to use UN official languages in the video. These include Chinese, English, French, Russian, Arabic and Spanish. Overseas youths are encouraged to use Chinese, while youths from China, including Hong Kong, Macao, and Taiwan encouraged to use foreign languages. Extra points will be given to entries that meet the above conditions.
2. Length
The video should be less than 4 minutes. The duration of the self-introduction and ending part of the video should be less than 1 minute, and that of the main body should be no longer than 3 minutes.
3. Contents
(1) About the author
(2) Main body:
A city is the epitome of civilization. The history, culture, folk customs and scenic spots of different cities have shaped different urban qualities. Please tell about the Chinese cities you have been to or aspire to. Tell or demonstrate the natural and cultural heritage, economic and social development, traditional food, local customs and other contents of Chinese cities. With rich content closely related to the theme, your video should be well produced and compelling while evoking emotion.
(3) The end: Please extend your best wishes for the Event.
4. Video Format
The video needs to be shot horizontally, with clear, stable image quality, complete composition, and synchronized sound and picture. The video should be uncompressed avi, mov, wmv, mpg, etc., with a resolution of 1920*1080. Unauthorized materials and videos should not be used, and watermarks, trademarks, and subtitles are not allowed in the video.
VII. Online Registration
1. A registration port is now available on the web-page of the event. Applicants should fill in the registration information online and submit videos as required.
Registration link:https://vote6.gmw.cn/photo-list.html?collection_id=633&weixin_id=




Scan QR code to enter the registration port
2. Deadline for submission is by midnight of September 30, 2023 (subject to the time of submission on the web-page).
3. E-mail: hdzj@sclc2017.org
4. Tel: (+86) 010-53935571,(+86)13511080846
VIII. Online Display and Poll
A web-page for the 2023 “Junior Cultural Ambassadors” Event has been created on the website of Guangming Online(https://topics.gmw.cn/node_150728.htm). Excellent entries will be displayed on the web-page and polled. Detailed arrangements will be announced later.
IX. Reviewing and Awarding
The entries submitted will be subject to preliminary review, online display and poll, and a final review by professionals before the awards are determined. The award ceremony will be held in March 2024. More information will be released from the web-page of the Event.
1. The entries should be consistent with the theme of the Event, featuring healthy and positive content. Texts or picture information that are likely to stimulate debate should be avoided.
2. All entries submitted should be original and with no infringement of the copyright, patent rights, trademark rights, reputation rights, and/or other legal rights of any third party. In the case of any unqualified entry, the organizer has the right to unilaterally cancel qualifications of participation or awards at any point.
3. The submission of video is deemed authorization for the organizer to use the content of video for editing, as well as online and offline promotion and display.
4. Any matters not covered herein will be further announced as necessary. China Soong Ching Ling Foundation reserves the right of final interpretation of this announcement.